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HubSpot CRM

A free CRM that becomes a platform. Stay on free or Starter until a named paid feature is the leak.

By Gregory GreensteinUpdated September 20, 2026Affiliate disclosure

Best for: Small teams replacing a spreadsheet who may want marketing later.

Skip if: You are a dial-heavy floor (look at Close) or you want a pipeline-only CRM without platform gravity (Pipedrive).

Public pricing: Free tools $0 with published limits. Starter Customer Platform list $20/seat/mo; limited-time Starter offers have been $7/seat annually or $10/seat monthly. Professional hubs add seats and onboarding fees.

hubspot.com/pricing/crm and hubspot.com/products/crm/starter, reviewed September 20, 2026.

What it is

HubSpot’s free CRM is a shared contact and deal record with email logging. Starter adds a bit of marketing and polish. Professional is a different budget — read onboarding on the order form. This page is a CRM buying note, not a Marketing Hub implementation guide.

Frequently asked questions