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Pipedrive
A CRM that looks like a pipeline. Growth is the small-team plan. Lite is a trial of discipline.
By Gregory GreensteinUpdated September 20, 2026Affiliate disclosure
Best for: 2–15 person sales teams who will live in a deal board.
Skip if: You need a free forever CRM (HubSpot) or a full marketing cloud.
Public pricing: Annual per seat/month: Lite $14, Growth $39, Premium $59, Ultimate $79. Monthly: $24 / $49 / $79 / $99. 14-day trial.
pipedrive.com/en/pricing, reviewed September 20, 2026.
What it is
Pipedrive is a sales CRM: pipelines, activity, automations on Growth+, and optional add-ons (LeadBooster, Campaigns, Projects). Premium includes more of those add-ons. Most teams under ten seats should price Growth annually, not Lite monthly.